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AI Summary: A strategic lens on how agentic AI changes enterprise software economics and build-versus-buy decisions.

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Build vs Buy in 2026: Using Wardley Mapping to Navigate the Agentic AI Shift

David Haberlah

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This article analyzes how agentic AI is reshaping enterprise technology strategy, particularly the decision between building custom systems and buying SaaS platforms. Using Wardley Mapping, the author explains how AI agents shift value chains and commoditize traditional software components. The piece explores the implications for startups, enterprises, and platform providers. It also offers strategic guidance on identifying where agentic AI creates competitive advantage.

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